Industry

Ravenna vs Serval: AI-Powered vs Traditional ITSM

Ravenna vs Serval: AI-Powered vs Traditional ITSM

Taylor Halliday

Co-Founder

8 min

If you're looking for a Serval alternative, you're likely frustrated by systems that require extensive setup before AI delivers value. Serval’s agent-based approach depends on predefined automation tools, while Ravenna pulls from existing knowledge bases and starts answering questions immediately. This Ravenna vs Serval comparison looks at how each handles tickets, integrations, and knowledge management so you can reduce support burden without months of configuration.

TLDR:

  • Ravenna converts Slack messages into tickets and uses AI to answer questions instantly.

  • Serval requires upfront configuration of automation tools before AI agents can deploy them.

  • Ravenna automatically generates knowledge base articles from resolved tickets.

  • Ravenna provides clear analytics showing how many tickets AI resolves and time saved.

  • Ravenna works across IT, HR, and finance in Slack without portals or context switching.

What is Serval?

What is Serval IT Service Management

Serval approaches IT service management through an AI agent architecture designed to automate helpdesk operations for IT teams managing structured workflows. The system uses a dual-agent model where one agent analyzes incoming requests and determines which automation tools are needed, while a second agent executes them.

Serval integrates with existing ITSM systems and operates as a layer on top of traditional ticketing infrastructure, adding AI-driven automation to existing workflows instead of replacing the underlying service desk architecture.

What is Ravenna?

What is Ravenna ITSM

When someone sends a message in Slack asking for help, Ravenna automatically converts it into a trackable ticket. There's no portal to log into, no separate system to learn, and no context switching between tools. The conversation, ticket, and resolution all happen in Slack. Our AI monitors these interactions and pulls from your knowledge bases (Notion, Confluence, Google Drive) to answer routine questions instantly. If an employee asks about password reset procedures or expense policies, they get an immediate response without waiting for an agent.

The system learns from every resolved ticket, automatically generating new knowledge base articles and improving its ability to handle similar requests. This creates a feedback loop where your support capability strengthens over time without manual documentation effort.

Comparing Ravenna and Serval

We have looked at the two solutions along several criteria:

  • Slack integration and employee experience

  • AI automation and knowledge management

  • Ticketing system and workflow customization

  • Analytics, reporting, and ROI visibility

Slack Integration and Employee Experience

Slack is where many employees spend their days, so routing employee support through a Slack helpdesk reduces friction in everyday employee support interactions. How Ravenna and Serval integrate into Slack shapes both adoption and the overall support experience.

  • Serval connects to existing ITSM systems and collaboration tools, which works if you already have a ticketing infrastructure. Employees submit requests through a portal or email, then wait for the AI agent to process their ticket through the connected ITSM system.

  • Ravenna is built around Slack. Employees send a message just as they would to a coworker, and that message becomes a ticket automatically. No portal to bookmark, no separate login, and no switching between systems. Ticket status, responses, and discussion all happen in the same Slack thread.

The Takeaway

Slack removes the friction that kills adoption. Employees don't need training because they already know how to use Slack, resulting in faster adoption and higher utilization.

AI Automation and Knowledge Management

The difference between Serval and Ravenna comes down to how each deploys AI to reduce workload and capture knowledge:

  • Serval's dual-agent architecture separates tool creation from execution. One agent analyzes requests and determines what's needed, while another runs the appropriate automation. This works well for repetitive Level 1 tasks like access provisioning and password resets where you need strict permission controls and deterministic workflows. The tradeoff is implementation time. Your IT team needs to build and configure automation tools before Serval's agents can deploy them.

  • Ravenna’s AI pulls from existing knowledge bases across Notion, Confluence, Google Drive, and other sources to answer questions immediately. When an employee asks about VPN setup or PTO policy, they receive an instant response sourced from documentation you already maintain. AI-based automation in ITSM can reduce incident resolution times by almost 50%, making immediate answers a key advantage.

The Takeaway

The bigger advantage is automatic knowledge creation. After resolving an issue, Ravenna generates new knowledge base articles from that conversation. Your documentation improves with every ticket closed, creating a self-reinforcing loop where support capability grows without manual effort.

Ticketing System and Workflow Customization

At the core of any ITSM or service desk is ticketing and how flexible the workflow is for processing, routing, and tracking requests across the service desk. Here's how the solutions handle it:

  • Serval handles structured IT operations aligned with ITIL practices, using repeatable processes and strict controls that IT teams define in advance. Complex access management, multi-tier provisioning workflows, and approval chains with granular permissions work well when you need carefully defined automation logic for predefined scenarios.

  • Ravenna converts Slack messages and emails into tickets with customizable forms, statuses, and queue views using our Workflow Builder. IT incidents, HR onboarding tasks, and finance approvals run through the same interface. Manager approval for a purchase happens directly in Slack with a button click.

The Takeaway

The tradeoff with Serval is adaptability. When an employee writes "my laptop is acting weird," that doesn't map to a predefined automation workflow. You can't build separate tools for every possible issue variation. But Ravenna's approach works across departments because requests aren't forced into predefined automation paths. IT configures their own request types and workflows while HR sets up different ones in the same system. Password resets, equipment requests, and PTO approvals flow from conversation.

Analytics, Reporting, and ROI Visibility

Without clear insight into how support requests are handled and which KPIs matter, it becomes difficult to measure ROI or demonstrate business impact. Here's how Serval and Ravenna tackle these challenges:

  • Serval can track automation performance and ticket metrics through its agent-based system, but publicly available documentation doesn't detail the depth of reporting capabilities.If you're evaluating Serval reviews, you’ll need to ask what analytics are available for measuring AI impact and service desk performance.

  • Ravenna provides dashboards that track ticket volumes, SLA compliance rates, and CSAT scores in one view. The real differentiator is AI impact visibility: you can see exactly how many tickets are resolved by AI versus human agents, which types of questions the AI handles successfully, and where employees still need human support. The system calculates time saved through automation, giving you concrete numbers to show leadership.

The Takeaway

This matters because the ITSM market continues growing, and companies need to prove out investments with measurable returns. When you can show that AI resolved 40% of tickets last month and saved 60 hours of agent time, you have provable ROI data. The visibility also helps you optimize: if certain question types consistently require human intervention, you know where to add documentation or refine workflows.

Side-by-Side Comparison

Feature

Ravenna

Serval

Primary Approach

Slack-native conversational ticketing with AI that pulls from existing knowledge bases to answer questions instantly

Agent-based architecture with dual agents: one analyzes requests, another executes predefined automation tools

Setup Requirements

Minimal setup - connect existing knowledge sources (Notion, Confluence, Google Drive) and start immediately

Requires upfront configuration of automation tools and workflow mapping before AI agents can deploy them

Employee Experience

Employees send messages in Slack as they would to a coworker; ticket creation, responses, and resolution all happen in the same Slack thread with no portal or context switching

Employees submit requests through a portal or email, then wait for AI agent to process through connected ITSM system

AI Automation Method

AI answers questions by pulling from existing documentation across multiple knowledge bases; automatically generates new KB articles from resolved tickets

Dual-agent model separates tool creation from execution; works well for repetitive Level 1 tasks with strict permission controls and deterministic workflows

Best Use Cases

Cross-departmental support (IT, HR, finance) with conversational requests that don't fit predefined workflows; organizations desiring fast adoption and minimal training

Complex IT operations with repeatable processes, multi-tier provisioning workflows, approval chains, and scenarios requiring carefully defined automation logic

Workflow Customization

Customizable forms, statuses, and queue views through Workflow Builder; same interface handles IT incidents, HR onboarding, and finance approvals with department-specific configurations

Handles structured IT operations with predefined automation paths; requires building separate tools for different issue variations

Analytics & ROI Visibility

Dashboards show ticket volumes, SLA compliance, CSAT scores, and AI impact metrics including exact number of tickets resolved by AI vs. humans, time saved, and question types handled successfully

Tracks automation performance and ticket metrics through agent-based system; depth of reporting capabilities not detailed in public documentation

Knowledge Management

Automatically creates knowledge base articles from resolved conversations; self-reinforcing loop where documentation improves with every ticket closed

Requires manual configuration of automation tools; knowledge management approach not extensively detailed in available information


Why Ravenna is the Better Choice

Serval offers strong capabilities for organizations that need custom automation tools with strict permission controls and deterministic workflows for IT operations. Organizations with complex ITSM infrastructure who want to layer AI-driven automation on top will find value in that approach. For most organizations seeking to improve internal support across IT, HR, finance, and other departments, Ravenna is the better choice. Our Slack-native design eliminates adoption barriers because employees get help where they already work. No training sessions, no portal logins, and no tickets lost in email threads.

The AI delivers immediate value by answering questions from your existing knowledge bases and automatically building documentation from resolved issues. You get conversational ticketing, cross-departmental flexibility, and transparent ROI metrics from an ITSM tool that shows exactly how much time AI saves your team. That reduces support burden without months of implementation overhead or custom tool development.

Final Thoughts on Comparing AI-Powered Service Management Options

If your priority is building deterministic automation workflows with strict controls, Serval offers that capability in a traditional ITSM review context. Most organizations see faster value with a Serval alternative like Ravenna that removes friction from the support experience. Your employees get help in Slack without switching tools, your AI pulls from documentation you already have, and you see concrete numbers on time saved. Give it a try and see how much easier internal support becomes.

FAQs

How do I decide if Ravenna or Serval is right for my organization?

Consider where your employees work and what you need to automate. If your team lives in Slack and you want to support IT, HR, and finance requests in one place with minimal setup, Ravenna fits better. If you have complex ITSM infrastructure and need to build custom automation tools with strict permission controls for IT operations, Serval's agent-based approach may work for you.

What's the main difference between how Ravenna and Serval handle automation?

Serval requires your IT team to build automation tools upfront before its AI agents can deploy them, which works well for predefined workflows like access provisioning. Ravenna's AI answers questions immediately using your existing knowledge bases and automatically creates new documentation from resolved tickets, so you get value without building custom tools first.

Who is Ravenna best suited for compared to Serval?

Ravenna works best for Slack-driven organizations that need cross-departmental support (IT, HR, finance) with fast adoption and minimal training. Serval fits organizations with existing ITSM systems who want to layer AI automation on top and have IT resources to build custom workflow tools.

Can I see measurable ROI from implementing Ravenna?

Yes. Ravenna's dashboards show exactly how many tickets AI resolves versus human agents, which question types succeed with automation, and total time saved. You get concrete numbers like "AI resolved 40% of tickets and saved 60 hours last month" to prove out your investment.

What happens during the transition from our current ticketing system to Ravenna?

Ravenna works within Slack from day one, so employees can start getting help immediately without learning a new system. You connect your existing knowledge sources (Notion, Confluence, Google Drive), and the AI begins answering questions while your team handles tickets in Slack threads instead of a separate portal.

Ready to revolutionize

your help desk?

Ready to revolutionize

your help desk?

Ravenna Software, Inc., 2025

Ravenna Software, Inc., 2025

Ravenna Software, Inc., 2025

Ravenna Software, Inc., 2025