If you're looking for a Serval alternative, you're likely frustrated by systems that require building automation tools before AI can execute workflows. Serval’s agent-based approach depends on predefined automation infrastructure, while Ravenna's visual workflow builder executes complete workflows end-to-end from day one with no custom tool development required.
This Ravenna vs Serval comparison looks at how each handles workflow automation, maintainability, and time-to-value so you can reduce support burden without months of configuration.
TLDR:
Ravenna executes complete workflows like access provisioning and password resets automatically through visual workflows, while Serval requires upfront tool configuration before AI agents can act.
Ravenna's visual workflow builder lets IT teams maintain automation without debugging AI-generated code, avoiding the maintenance nightmares of "vibe coding" approaches.
Ravenna works natively in Slack with no portal or context switching, driving near 100% adoption compared to legacy systems.
Ravenna is a full-stack platform that replaces legacy ITSM tools entirely, while Serval functions as a layer on top of existing systems.
What is Serval?

Serval is an AI automation layer that sits on top of existing ITSM systems. It uses a dual-agent architecture where one agent analyzes requests and determines which automation tools to deploy, while a second agent executes them. The critical requirement: IT teams must build these automation tools including API connectors, scripts, and workflow templates before Serval's AI can use them. This approach works for organizations with development resources and a commitment to maintaining their current service desk infrastructure, but it typically adds 4-8 weeks of tool-building before you see automation value.
What is Ravenna?

Ravenna is a workflow automation platform built directly into Slack. When an employee requests software access, Ravenna doesn't just create a ticket. It integrates directly with Okta to provision it automatically. Password resets happen through Google Workspace. Onboarding sequences orchestrate across BambooHR, Jamf, and your identity management system without human intervention. Your IT team focuses on complex problems while AI handles the repetitive work that consumes a good chunk of their time.
For informational queries, Ravenna pulls instant answers from Notion or Confluence. It continuously improves by auto-generating knowledge base articles from resolved tickets, creating a self-strengthening support loop that frees your IT team for high-value tasks.
Comparing Ravenna and Serval
The fundamental difference comes down to execution speed: Serval requires building automation tools before AI can deploy them, while Ravenna executes workflows immediately through direct API integrations. This architectural choice determines setup time, maintenance burden, and which workflows you can actually automate.
We've compared the two solutions across five key decision factors:
Time to value and set up requirements
Employee adoption and user experience
Automation depth and workflow execution
Maintainability and technical overhead
ROI visibility and proving business impact
Time to Value: Setup Requirements
How quickly you see results depends on what's required before AI can start helping employees.
Serval requires your IT team to build automation tools upfront before its AI agents can deploy them. These tools are typically API connectors, scripts, or workflow templates that define how the AI should interact with your systems (e.g., "how to provision Okta access" or "how to reset a Google Workspace password"). This works for organizations with resources to invest in custom tool development, but it typically adds 4-8 weeks of configuration time before you see automation value.
Ravenna connects to your existing knowledge sources and starts answering questions immediately. Employees send messages in Slack just as they would to a coworker, and those messages become tickets automatically. Workflow automation begins as soon as you connect your SaaS tools and no custom development is required.
Ravenna delivers value in days, not months. Your team isn't building tools or training employees on new systems. You connect existing knowledge bases, integrate your SaaS stack, and AI starts resolving requests immediately.
Employee Adoption and User Experience
Portal fatigue is real. Legacy helpdesks suffer from low engagement because employees avoid logging into separate systems. The result: shadow IT, requests lost in DMs, and support teams constantly chasing down information.
Serval connects to existing ITSM systems and collaboration tools. Employees typically submit requests through a portal or email, then wait for the AI agent to process their ticket.
Ravenna lives entirely in Slack. Employees send a message just as they would to a coworker with no portal to bookmark, no separate login, and no switching between systems. That message becomes a ticket automatically, and the entire resolution happens in the same thread.
Slack-native support drives near 100% adoption because employees already live there. No training required, no portal fatigue, no tickets lost in email. Your IT team handles fewer interruptions while employees get faster help.
Automation Depth: What Actually Gets Automated
The difference between answering questions and completing work determines how much time your team actually saves.
Serval's dual-agent architecture requires your IT team to build automation tools upfront before AI can use them. One agent analyzes requests to determine which tools are needed, while a second agent executes them. This works for predefined workflows with strict controls, but delays time-to-value. Some competitors use AI-generated code for workflows, creating maintenance nightmares when requirements change or code breaks.
Ravenna's agentic approach executes workflows end-to-end without requiring custom tool development. When an employee requests software access, Ravenna doesn't just create a ticket. It integrates directly with Okta or Google Workspace to provision access automatically. Password resets happen through direct API integration. Onboarding sequences orchestrate across multiple systems (HRIS, identity management, device management) without human intervention.
Ravenna's Visual Workflow Builder provides the same customization depth as custom-built tools such as conditional logic, approval chains, and multi-system orchestration through drag-and-drop configuration instead of code maintenance. You get department-specific routing (e.g., "Engineering requests auto-approve VS Code, Finance requests require manager approval"), complex approval hierarchies, and workflows that span multiple systems. The difference is that you configure this through visual nodes instead of building API connectors and scripts from scratch.
AI-based automation in ITSM can reduce incident resolution times by almost 50%, but that metric only matters if you're automating actual work, not just deflecting questions to knowledge articles.
Ravenna executes workflows end-to-end without requiring tool development first. Access provisioning, password resets, and onboarding sequences happen automatically through direct API integrations. Your IT team maintains workflows through a visual builder instead of debugging AI-generated code. You see value in days, not months.
Maintainability: Two Dimensions of Technical Overhead
The real cost of automation isn't setup, it's maintenance. When business requirements change or integrations break, who fixes it? Maintainability breaks down into two critical dimensions:
System Consolidation
Serval layers on top of existing ITSM systems, meaning you maintain both the legacy ticketing system and the AI automation layer. This dual-system approach works if you're committed to your current infrastructure, but adds complexity and cost. You're paying for two platforms and managing integrations between them.
Ravenna replaces legacy ITSM tools entirely. Slack messages become tickets automatically with customizable forms, statuses, and queue views. Historical ticket data migrates during onboarding, so you maintain reporting continuity and the AI learns from past resolutions. IT incidents, HR onboarding, and finance approvals run through one interface. Manager approvals happen in Slack with a button click.
Workflow Maintenance
Serval requires ongoing tool development as new automation needs emerge. When you need to automate a new workflow type, your IT team builds another tool before AI can handle it.
Ravenna's Workflow Builder uses drag-and-drop nodes instead of AI-generated code. Your IT team sees exactly what happens at each step and maintains workflows without debugging scripts. When you need to add a new approval step or change routing logic, you update the visual canvas instead of code that might break other workflows.
Ravenna eliminates technical debt from automation on both fronts. You consolidate from two systems to one, reducing licensing costs and integration complexity. Your IT team maintains workflows through a visual interface they can understand and modify confidently with no debugging AI-generated code, no vendor lock-in to legacy ITSM infrastructure.
ROI Visibility: Proving Business Impact
Without clear metrics showing what AI actually accomplishes, you can't prove ROI or optimize automation strategy. Ravenna provides granular visibility into automation performance:
AI Agent vs. Human Resolution Metrics: See exactly how many tickets AI resolves autonomously versus those requiring human intervention. Track which workflow types succeed and where humans still need to step in.
Time Saved Calculations: The system quantifies hours saved per workflow type, giving you concrete ROI numbers. Not just "tickets deflected" but "workflows completed autonomously."
Workflow Performance Analytics: Track ticket volumes, SLA compliance, and CSAT scores in one dashboard. Identify which workflows consistently need human intervention so you know where to refine automation logic.
When you can show that AI Agents resolved 40% of tickets last month, completed 200 access provisioning workflows automatically, and saved 60 hours of agent time, you have provable ROI. This level of detail is critical for justifying investment and continuously improving automation effectiveness.
Ravenna provides the specific metrics executives need to see: AI vs. human resolution rates, time saved per workflow type, and ROI calculations that prove business value. Rather than guessing at impact, you're actually measuring it.
Side-by-Side Comparison
Feature | Ravenna | Serval |
Primary Approach | Full-stack workflow automation platform | AI layer on existing ITSM infrastructure |
Setup Requirements | Connect knowledge sources and SaaS tools, start immediately | Build automation tools before AI can use them (4-8 weeks typical) |
Employee Experience | All interactions happen in Slack. No portal or context switching | Portal or email submission with ITSM system processing |
AI Automation Method | Executes complete workflows end-to-end via direct API integrations | Dual-agent system requiring predefined automation tools |
Workflow Customization | Visual builder with drag-and-drop nodes, no code maintenance | Requires custom tool development for each workflow type |
Analytics & ROI Visibility | AI Agent vs. human resolution metrics, time saved calculations, workflow completion tracking | Automation performance tracking; specific metrics not publicly detailed |
Knowledge Management | Auto-generates KB articles from resolved tickets; pulls from existing documentation | Integrates with existing knowledge bases; approach not extensively detailed |
Total Cost of Ownership | Single platform license; no legacy ITSM costs | Requires both ITSM system license and AI automation layer |
Best For | Fast adoption across IT, HR, and finance with minimal setup time | Organizations committed to maintaining existing ITSM infrastructure with development resources |
Serval is a viable option if you are committed to maintaining legacy ITSM infrastructure. However, for organizations seeking to transform support across IT, HR, and Finance with a modern, integrated approach, Ravenna is the superior choice.
Final Thoughts on Comparing AI-Powered Service Management Options
Serval serves organizations committed to keeping their legacy ITSM infrastructure. However, for teams seeking to transform support across IT, HR, and Finance without months of custom development, Ravenna is the superior choice.
The decision comes down to augmenting existing systems versus replacing them. If your priority is speed to value, visual maintenance, and proven ROI, Ravenna eliminates the friction of traditional helpdesks and delivers automation from day one.
Ready to see the difference? Book a demo to explore how Ravenna transforms internal support.
FAQs
What's the main difference between how Ravenna and Serval handle automation?
Serval requires your IT team to build automation tools upfront before its AI agents can deploy them, which works well for predefined workflows like access provisioning. Ravenna's AI answers questions immediately using your existing knowledge bases and automatically creates new documentation from resolved tickets, so you get value without building custom tools first.
What happens to our existing tickets and historical data when switching to Ravenna?
Ravenna imports your historical ticket data during onboarding to preserve institutional knowledge and reporting continuity. The AI learns from past resolutions to improve its automation accuracy from day one. Your team maintains access to historical trends, SLA performance, and resolution patterns without starting from scratch. Migration typically takes 1-2 weeks, depending on data volume and source system complexity.
We've invested heavily in our current ITSM system. Is migration worth it?
If your current system requires employees to log into a portal, create tickets manually, and doesn't automate workflows end-to-end, you're likely losing 20-30% of IT productivity to repetitive work. Ravenna's migration process preserves historical data while eliminating the friction that causes low adoption and shadow IT. Most customers see positive ROI within 3-6 months.
How do we maintain control over what AI can and cannot do?
Ravenna's Visual Workflow Builder gives you complete control over automation logic. You define approval requirements, set conditional routing based on department or role, and specify exactly which actions AI can take autonomously. The system never executes workflows you haven't explicitly configured.




